Government Request for Case Studies from Businesses planning to open on 4th July

Jun 25, 2020

Following the announcement that Pubs, Restaurants, Bars and Hair Salons can open on the 4th July, the government are looking for businesses to provide a one-minute self-filmed video to use on government social media channels to show how you are planning to safely reopen using the government guidance.

Here are a couple of examples of the videos they have shared so far on twitter:
https://twitter.com/HMGNorth/status/1263084115840110592
https://twitter.com/cabinetofficeuk/status/1263742901982552064?s=20

Ideally they are looking for a filmed individual interview and then some separate images/short videos of the measures in place.  Filming your video can easily be carried out on a smart phone.

Filming Tips
The video should be approximately one minute long and should be filmed landscape on a smartphone and cover the following points:
– Introduce yourself and your company, and a brief description of who you are, where you are and what your business is.
– Detail some specific measures you’ve introduced to make safer working possible
– Send some ‘b-roll’ footage – photographs and video of the workspace, preparations, measures.
– Try to speak naturally, in your own voice, rather than read a rigid script.
– If there is more than one person in your video, please remember to observe social distancing guidelines.
– Consider your background and try to make it as appropriate as possible.
– Consider the lighting – for example, don’t film with light coming from behind the subject, leaving their face in the dark.
– Ensure sound levels are appropriate and speech is clear – keep in mind that cameras pick up any ambient sound.

If you would like to take part then please get in touch: info@ilkleybid.co.uk.

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