Get ready for a vibrant and exciting Ilkley Carnival this year! Ilkley BID is thrilled to be once again collaborating with the Ilkley Carnival as a key supporter by sponsoring the main arena. This partnership will also see Ilkley BID act as the central point of contact between the carnival organisers and the town’s businesses, ensuring smooth communication and a unified effort to make this year’s event the best yet.
To inject a true carnival spirit into the heart of Ilkley, all businesses are warmly invited to participate in a town-wide decoration initiative by dressing their shop windows with dedicated carnival bunting to create a visually stunning and festive atmosphere for residents and visitors alike.
Adding an extra layer of fun and engagement, Ilkley BID is also delighted to announce the return of the popular shop window competition. This year’s theme is “Past, Present and Future,” offering businesses a fantastic opportunity to showcase their creativity and interpret the theme in imaginative ways.
The winner will be decided by a public vote via the Discover Ilkley Facebook page, encouraging community involvement and driving footfall to participating businesses. This competition promises to be a fantastic way to generate excitement around Ilkley and bring valuable exposure to the diverse range of shops and services the town has to offer.
This initiative builds on the resounding success of last year’s competition, which delivered significant benefits to the town and its businesses. As we highlighted previously:
The Ilkley Carnival Window Competition: A Proven Recipe for Success
Boosts Town Spirit and Vibrancy: Last year’s festive displays transformed Ilkley into an inviting and exciting destination, drawing in both locals and visitors eager to explore the town’s unique shops. This created a palpable buzz and a more enjoyable experience for everyone.
Free Publicity and Increased Footfall: The competition generated significant buzz around participating businesses. The social media voting element encouraged interaction and discovery, leading to business exposure and the potential for new customers.
Healthy Competition and Community Engagement: The friendly rivalry amongst businesses fostered creativity and high-quality window displays, enhancing the overall visual appeal of Ilkley. This sense of community engagement was a real highlight.
Brand Awareness and Differentiation: Participation provided businesses with a valuable platform to showcase their brand identity and stand out from the crowd with their eye-catching window displays with a potential to leave a lasting positive impression on potential customers.
This year, we aim to replicate and even amplify these benefits, further promoting Ilkley as a vibrant and engaging place to visit and do business.
We urge all Ilkley businesses to get involved! Decorate your windows, embrace the “Past, Present and Future” theme, and be part of the Ilkley Carnival celebrations. This is a fantastic opportunity to promote your business, engage with the community, and contribute to the festive atmosphere of our wonderful town.
Email: info@ilkleybid.co.uk to participate
