Supporting Local Businesses and Marketing the Town with Food & Drink Fortnight
As part of our ongoing commitment to support the BID businesses and to promote our vibrant town, we recently launched a brand-new campaign: Food & Drink Fortnight!
This exciting initiative aimed to showcase the diverse and delicious offerings of our local hospitality sector, encouraging both residents and visitors to explore the many cafés, bars, and restaurants that make Ilkley a true foodie destination.
Here’s how we spread the word and supported our businesses:
Dedicated Website Page: We created a dedicated page on the Discover Ilkley website to highlight participating businesses and their special offers throughout the fortnight.
Social Media Promotion: We utilised our social media channels to share engaging content, promote special offers, and encourage people to support local businesses.
Press Coverage: We shared the news of Food & Drink Fortnight with local media outlets to reach a wider audience.
Radio Interview: Our BID Manager, Sarah Brookfield-Almond, appeared on Your Ilkley Radio to discuss the campaign and highlight the importance of supporting local businesses.
Keep an eye out for future campaigns and initiatives with plans to support the Health and Wellness and Professional sectors in the future months.
