Here at Ilkley BID, we’re passionate about making our town centre the best it can be. That means championing our diverse businesses and encouraging everyone to spend local. We believe that a thriving local economy benefits everyone, and one of our key initiatives to achieve this is the Ilkley Gift Card.
Why We Created the Ilkley Gift Card
We launched the Ilkley Gift Card in 2022 with a clear goal in mind: to lock in local spend and create a “shop local” culture. This innovative scheme makes it easy and convenient for people to support their favourite Ilkley businesses, whether they’re grabbing a coffee, enjoying a meal, indulging in some retail therapy, or getting pampered.
How We’re Spreading the Word
We’re constantly promoting the gift card through our website, social media channels, and local events. We want everyone to know about the benefits, both for shoppers and businesses. We believe it’s the perfect gift for any occasion, and we encourage everyone to choose it over generic alternatives.
Growing Our Network
We’re always working to expand the network of participating businesses, so cardholders have a wide range of options and more businesses can reap the rewards. We also use the Ilkley Gift Card strategically in our other campaigns and initiatives. By offering them as prizes in competitions and giveaways, we generate excitement and encourage even more people to experience the diverse range of businesses in Ilkley. This means the money spent on those gift cards goes right back into the pockets of our levy payers, further strengthening our local businesses. It’s a win-win situation
Engaging with our Community
We love engaging with our community! Through initiatives like our “Mums Love Local” campaign and the Random Acts of Kindness, we’re highlighting the importance of supporting local businesses and showcasing the gift card as the perfect way to do so.
The positive impact we’re seeing
We’re proud of the impact the Ilkley Gift Card has had on our town. It’s helping to keep money circulating locally, supporting jobs and livelihoods. It’s also raising awareness of the amazing businesses we have here in Ilkley.
At Ilkley BID, we’re dedicated to the prosperity and vibrancy of our town centre. The Ilkley Gift Card is just one example of how we’re working to achieve that goal. By choosing to use the Ilkley Gift Card, you’re joining us in supporting our local businesses and investing in the future of our town.
